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My Current Obsession
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My Current Obsession

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penig:

everythingeverywhereallatonce:

everythingeverywhereallatonce:

image

jesus fucking christ

“i wish i could do something 😔 / i wish the wga had a kickstarter or a gofundme, i would throw money at it” good news! it’s amazing how you can literally go onto the wga strike website or the wgawest linktree from their twitter and find links to support writers and other workers affected by the strike

“Yeah, let’s starve all our suppliers to death.”

Writers are not working for studios. Studios are buying a product from writers. These people determined to starve their suppliers into submission are delusional and dead set on destroying their own industry.

Feed the writers! Pay their rents!

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staff:

staff:

Tumblr’s Core Product Strategy

Here at Tumblr, we’ve been working hard on reorganizing how we work in a bid to gain more users. A larger user base means a more sustainable company, and means we get to stick around and do this thing with you all a bit longer. What follows is the strategy we’re using to accomplish the goal of user growth. The @labs group has published a bit already, but this is bigger. We’re publishing it publicly for the first time, in an effort to work more transparently with all of you in the Tumblr community. This strategy provides guidance amid limited resources, allowing our teams to focus on specific key areas to ensure Tumblr’s future.

The Diagnosis

In order for Tumblr to grow, we need to fix the core experience that makes Tumblr a useful place for users. The underlying problem is that Tumblr is not easy to use. Historically, we have expected users to curate their feeds and lean into curating their experience. But this expectation introduces friction to the user experience and only serves a small portion of our audience. 

Tumblr’s competitive advantage lies in its unique content and vibrant communities. As the forerunner of internet culture, Tumblr encompasses a wide range of interests, such as entertainment, art, gaming, fandom, fashion, and music. People come to Tumblr to immerse themselves in this culture, making it essential for us to ensure a seamless connection between people and content. 

To guarantee Tumblr’s continued success, we’ve got to prioritize fostering that seamless connection between people and content. This involves attracting and retaining new users and creators, nurturing their growth, and encouraging frequent engagement with the platform.

Our Guiding Principles

To enhance Tumblr’s usability, we must address these core guiding principles.

  1. Expand the ways new users can discover and sign up for Tumblr.
  2. Provide high-quality content with every app launch.
  3. Facilitate easier user participation in conversations.
  4. Retain and grow our creator base.
  5. Create patterns that encourage users to keep returning to Tumblr.
  6. Improve the platform’s performance, stability, and quality.

Below is a deep dive into each of these principles.

Keep reading

Hi folks! We’re surprised to see how many of you think we’re getting rid of the reverse-chronological dashboard or pivoting to a solely algorithmic feed. We’re not! We can see how you might have come to that conclusion, so let us reassure you and clear some things up.

We have a ton of options and toggles to customize your experience. Want a reverse-chronological dashboard feed? No problem! The chronological feed is not going anywhere. Just toggle off “Best Stuff First” in your dashboard settings and scroll away. Want to see more art or fanfic of your favorite movie or show? Follow some tags and you’ll find additional posts and new blogs to follow. We’ve had an algorithm for years—we just don’t make you use it if you don’t want to.

Tumblr is a place where you can tailor and customize your experience to individual preferences. With this core product strategy as guidance, we’ll keep improving Tumblr for new and existing users alike.

I appreciate the clarification about this specific bit but there are several other very worrying “changes” that y’all are talking about here.. like this one:

image

At it’s surface you might think, oh yeah! Multiples of the same post in my feed can be annoying! But who decides which reblogs get removed? Doesn’t that limit which blogs the user would subsequently reblog that post from? Seeing multiple of the same post is a natural result of following several blogs from the same fandom. If a post blows up in your fandom it makes sense that your community will be reblogging the same things. We are ok with this bc it’s basically this meme

image

There are many other things that sound pretty awful and none of it is worded in a way to clarify or address any obvious concerns your loyal userbase would have with these changes.

Our reaction shouldn’t have been surprising at all considering you only talked of changes and mentioned nothing about keeping options like being able to toggle off “Best Stuff First”. It’s all “CHANGES! :D” and no reassurances.

But with all of the changes over time I do wonder…at what point the Tumblr experience will be so vastly different for new users that those “toggle” options will just slowly be removed?

There’s no attempt at establishing confidence in your current user base. It’s all about getting those FRESH, NEW faces.. You want that FRESH, RELEVANT, HIGH-QUALITY CONTENT. The way you talk about us is that we are simply here to create “content” for you to market. I mean, it’s not surprising that that’s how we’re viewed but damn… at least make an attempt! It all sounds like such a passive aggressive, back-handed compliment imo..

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staff:

Tumblr’s Core Product Strategy

Here at Tumblr, we’ve been working hard on reorganizing how we work in a bid to gain more users. A larger user base means a more sustainable company, and means we get to stick around and do this thing with you all a bit longer. What follows is the strategy we’re using to accomplish the goal of user growth. The @labs group has published a bit already, but this is bigger. We’re publishing it publicly for the first time, in an effort to work more transparently with all of you in the Tumblr community. This strategy provides guidance amid limited resources, allowing our teams to focus on specific key areas to ensure Tumblr’s future.

The Diagnosis

In order for Tumblr to grow, we need to fix the core experience that makes Tumblr a useful place for users. The underlying problem is that Tumblr is not easy to use. Historically, we have expected users to curate their feeds and lean into curating their experience. But this expectation introduces friction to the user experience and only serves a small portion of our audience. 

Tumblr’s competitive advantage lies in its unique content and vibrant communities. As the forerunner of internet culture, Tumblr encompasses a wide range of interests, such as entertainment, art, gaming, fandom, fashion, and music. People come to Tumblr to immerse themselves in this culture, making it essential for us to ensure a seamless connection between people and content. 

To guarantee Tumblr’s continued success, we’ve got to prioritize fostering that seamless connection between people and content. This involves attracting and retaining new users and creators, nurturing their growth, and encouraging frequent engagement with the platform.

Our Guiding Principles

To enhance Tumblr’s usability, we must address these core guiding principles.

  1. Expand the ways new users can discover and sign up for Tumblr.
  2. Provide high-quality content with every app launch.
  3. Facilitate easier user participation in conversations.
  4. Retain and grow our creator base.
  5. Create patterns that encourage users to keep returning to Tumblr.
  6. Improve the platform’s performance, stability, and quality.

Below is a deep dive into each of these principles.

Keep reading

There are so many truly awful ideas here and I just do not have the energy to go into it all..

I will just say that viewing Tumblr as a “product” that “delivers content” tells me y’all don’t understand Tumblr users/communities at all. You’re a company and capitalism demands you to never stop “growing”.. to always strive for that elusive “profit”. It seems that the inevitable outcome and downfall of every internet platform in search of “profit” is to sterilize the unique environment that people love, and discourage genuine interaction over “make us content”. 

Tumblr is a BLOG site. People come here to create unique, individual blogs to curate for THEMSELVES. We reblog stuff for OUR OWN BLOGS. If others see our blog and want to follow, great! If not- fuck ‘em! It’s OUR personalized space. We have fun inside jokes and a weird sense of comradery bc of the unique individualized spaces we have here.

Y’all want Tumblr to be the same boring, single timeline algorithm crap that every other site is these days bc you think it’ll eventually make you money..

There is no profit to be made here. The internet is inherently hostile to perpetual-growth capitalism. People are flocking here to get away from the exact decisions y’all are thinking of making. Let people LEARN how to use things. Not everything needs to be super simplified and spoon-fed to us! In fact, humans actually ENJOY learning and being challenged. WILD, I KNOW!

Tumblr, for me, feels like one of the last remaining strands of the old web.. How unique and interesting it was before the monopolies and advertisers took over and homogenized everything..

I know the overlords at Tumblr hq demand to see those dollar signs at all costs so this is mostly just a mourning cry.. I’ll miss Tumblr. It was the only place I didn’t hate visiting on the net nowadays.

It’ll be interesting to see what comes after the fall of the internet empires.. Hopefully a return to fun, quirky stuff that doesn’t demand 100% of your attention at all times at the cost of your mental health made by people who just enjoy making fun stuff.. 

Not “content”. Just stuff. Not to create a “product”.. just to create.

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mckitterick:

frauggietheperson:

reblog if you fully and intentionally are referring to aspec people as well when you use the word queer to refer to the community

my partner once said, “if you have to explain your sexuality to straight people, you’re probably queer”

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lady-raziel:

Tumblr is thinking of implementing an algorithm instead of the current following feed to ‘help smaller creators get in front of people’ and I’m like that’s what putting tags on your posts is for?

I’ve curated my following feed over YEARS and I don’t want it all of a sudden junked up with shit I’m not interested in because of some fucking algorithm. If smaller creators want to be seen, then they should put stuff in the tags. Putting random people’s shit all over my feed is not going to make me want to engage with it.

The reason why so many people like this website is because you are in control of tailoring your experience on here. But what that requires is some work— you can’t just come on here and expect it to be immediately altered to you personally. That being said, an algorithm that just throws shit at you that it thinks you’ll like is not the answer. At the end of the day it’s going to actually make it harder for people to tailor their experience on here, which will make the site worse.

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